monterey media inc.
Quality Award Winning Programming since 1979

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“The Blue Butterfly” takes flight with prestigious alliances

Starring Academy Award® Winner William Hurt

Thousand Oaks, CA – monterey media’s new theatrical distribution arm is gearing up for the release of the radiant family adventure film The Blue Butterfly ( starring Academy Award® Winner William Hurt, Genie Award Winner Pascale Bussiéres, and Marc Donato (“White Oleander”, “Pay it Forward”).The national theatrical campaign will commence December 26th in Washington D.C.  monterey media has also aligned with a coalition of nationally known organizations including: Children’s Cancer Research Fund, International Association of Butterfly Exhibitions, KIDS FIRST!® Film and Video Festival,  Make-A-Wish Foundation® of America and the National Brain Tumor Foundation. monterey media and the producers of The Blue Butterfly recognize the commitment of these outstanding organizations and hope to raise public awareness of the vitally important services they provide. This alliance will create awareness via multi-tiered national outreach and marketing campaigns.

The only way to catch a miracle is to believe in it"… The Blue Butterfly tells the story of a terminally ill 10-year-old boy whose dream is to catch the most beautiful butterfly on Earth, the mythic and elusive Blue Morpho. His mother persuades a renowned entomologist (William Hurt) to take them on a trip to the jungle to search for the butterfly, leading to an adventure that will transform their lives. This heartwarming tale of a young boy (who recently celebrated his twenty-fourth birthday) and a man who chase a dream and whose lives are forever changed was inspired by a true story. A journey of courage, redemption, and love. 

Scott Mansfield, CEO and Managing Partner of monterey media inc., shares a unique part of their marketing plan, “The Blue Butterfly is a film that’s more than entertainment, it’s a film of dreams becoming reality, of modern day miracles. Our alignment with these wonderful organizations enables us to assist others in pursuing their dreams.  In addition, monterey media will make a contribution to the charities.”

A compelling adventure filmed in the rain forests of Costa Rica and in Montreal, The Blue Butterfly is an extraordinary journey. monterey acquired The Blue Butterfly” through PorchLight Entertainment from the original producers. The film was the Official Selection of (among others) the Tribeca Film Festival, Mill Valley Film Festival, Giffoni Film Festival, Chicago International Children's Film Festival and the Orinda Film Festival. DVD release is scheduled for Spring 2006 on the monterey video label.

“The full house at the Orinda Theater loved the film. So did I. It is beautifully shot, upbeat, suspenseful and touching.”
- Barry Caine, Oakland Tribune

“Story Soars. William Hurt and Pascale Bussiéres subdued-but-powerful performances add welcome depth to what is no ordinary family film. Stunning cinematography.  A magical atmosphere.”
- The Montreal Gazette

“Drama has wings and a heart. William Hurt manages a performance of nuance and grace.”
- Toronto Star

monterey media inc.

    Incorporated in 1979, it is a privately owned entertainment industry company specializing in the creation, acquisition, distribution and sale of motion pictures and other programming to various media and markets. monterey’s “Independent Films” category includes theatrical distribution, and continues to expand following the success of Indigo (which debuted at #17 on the Variety Weekend Box Office Chart earlier this year.)

monterey video
    The monterey video division is the 2nd oldest independent video manufacturer and distributor in the United States, now 25 years old. monterey acquires the exclusive rights (generally North America) for all video markets to completed motion pictures or other programming. All packaging, advertising and other marketing tools are created in-house. All sales and marketing of the programs are done utilizing an internal sales staff.

    The versatile monterey video library encompasses Multi-Platinum RIAA and ITA Award-winning Grateful Dead concerts; prestigious films such as the upcoming release of “The Exonerated” starring Susan Sarandon, Brain Dennehy, Danny Glover and Aidan Quinn; celebrated sports programming including the Bruce Brown Films franchise of motorcycle films (“On Any Sunday”) and surf films (“The Endless Summer II”); the most prestigious library of films adapted from literature’s renowned authors combined with acclaimed performances from many of Hollywood’s greatest actors; as well as feature films, unique documentaries and note-worthy children’s programming.  In addition, monterey has the honor of being the first video market licensee of the American Film Institute. 

monterey is known for its creative marketing and for developing strategic promotional alliances.

For additional information contact:
Ms. Jenny Manocchio
Publicity Director
monterey video
566 St. Charles Drive
Thousand Oaks, CA 91360
(805) 494-7199/fax (805) 496-6061

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